Press Release: Shine Marketing announces new websites for retail guru , George Davies
Kingston-Upon-Thames, 15 June 2009: Shine Marketing, a specialist in building and marketing websites and eCommerce websites, is pleased to announce its involvement with three websites under the George Davies business empire - George created NEXT in the ‘80's, the phenomenally successful ‘George at Asda' in the ‘90's and per una was the revolutionary brand key in the turnaround of Marks & Spencer in the ‘00's.
George-Davies.com which went live on 13 June, 2009. George-Davies.com profiles the ‘designer of the decade' behind retail giants such as Next, George at Asda and Per Una @ Marks and Spencer, and covers his business and charitable achievements past and present. The site also gives the first hint of George Davies' 4th new Womenswear Brand - Give (give.co.uk) launching in October, for which Shine Marketing have also been working on the eCommerce offering. Shine Marketing has been responsible for the development and management of george-davies.com along with two other websites under the George Davies brand: red-creative.biz and sporter.co.uk.
Nigel Roberts, Head of Commercial, Systems and Logistics comments:
"The three new sites give us a new opportunity to showcase a breadth of work from our group of companies that many are unaware of. George Davies charitable and educational ventures, brand development work from Red Creative and the merchandising and logistics skills from S'porter that back up the public facing brands that George Davies is known for.
Shine Marketing has been instrumental in the development of these websites. We are very pleased with the advice they have been able to give on the strategy behind these sites and their understanding of how to carry our brand thinking onto the web."
Red-creative.biz is the new showcase site for Red Creative, a design and marketing agency for the retail industry. Red Creative is known for creating all the brand assets for per una @ Marks and Spencer as well as George at Asda and the merchandising businesses run for Liverpool and Arsenal Football Clubs.
Sporter.co.uk will be the new website for S'porter Retail which is a design and supply company combining fashion with sport established in 1995 by George Davies. Shine is responsible for the development and management of the site as well as its search engine optimisation. Creative for this website is being provided by Red Creative.
Stephen Pratley, managing director of Shine Marketing comments: "We are very pleased to be involved in the consultancy and development of these sites as well as Give.co.uk.
George Davies' brands have stood out for their passion for innovation and great customer experience and we're delighted to have the opportunity to make this stand out on the web."
Ends
About Shine Marketing
Shine Marketing is a specialist in building and marketing eCommerce websites. Run by marketeers who have experience of running successful eCommerce businesses - Shine understands what is needed to create a successful retail business online with its strong focus on achieving return on investment for clients through user-focussed design and effective marketing.
With specialist interests in fashion, beauty and fitness, Shine Marketing has built and marketed websites for brands such as Sahara, Zelens Skin Science ZPM and DeviDoll.
Shine Marketing is based in Kingston-Upon-Thames, Surrey and was established in 2006.
